Business Operations Consultant · Texas Hill Country
Your business is working harder than it should.
Let's fix that.
I help businesses identify where they're losing time, money, and efficiency. Then I show them how to recover all three, and even exceed previous benchmarks.
Latest result: a Fredericksburg realtor who was already using AI, and still working nights, got 5 to 10 hours a week back.
Not ready to talk? Score one of your processes on the Reframe Ladder. No email required.
What I find
Where you're losing time, money, and efficiency
The three things every business loses without noticing. Here is what each one looks like from the inside.
Hours your people spend on work a system should be doing.
- The report somebody rebuilds by hand every Monday.
- The same customer details typed into three different systems.
- The schedule that lives in one person's head, so everything waits on them.
Dollars that leave without anyone deciding to spend them.
- The lead that sat three days before anybody called back.
- The invoice that goes out late because one person knows how to do it.
- The ad budget nobody was watching the hour it went sideways.
Work that takes five steps when it should take two.
- Orders that arrive by email, phone, and portal with no single list.
- Quotes built from memory and last year's numbers.
- New staff trained from scratch every season because nothing is written down.
Then I show them how to recover all three, and even exceed previous benchmarks.
How I find it and fix it
Know what to fix and what you get back
I start with how the work actually happens, not with a tool.
I walk the work with your people
Not the org chart version. The real one. Where the hours go, what waits on whom, and what your team quietly works around.
I rank every fix by what it returns
You get a short list in plain English: what to fix first, what it costs, and what it gets you back. What to skip is on the list too.
I fix it with the smallest tool that works
AI where it earns its keep. A simple automation where it doesn't. The steps in order, on paper, where that's all it takes. You own everything I build.
Receipts, not promises
Recover all three, and exceed previous benchmarks
A few numbers from 25 years of doing the work.
The ad platform mistake I caught
Meta burned $60K of a client's budget in under an hour. I built a real-time spend monitor in 24 hours. It has watched every dollar since.
Lifetime revenue, one brand
I ran digital marketing for a direct-to-consumer brand from startup to $116M in lifetime revenue. That client relationship is in its second decade.
Online before it was a job title
25+ years in online advertising, business development, marketing, and analytics. The AI is new. The judgment isn't.
AI mentorship and training
Learn to use AI, and talk about it, without guessing
Mentorship is for you, one on one. Training is for your team. Both are built on your business, not a script.
The flagship
The Business Reframe™
I look at your whole business, not one problem
You get a written plan: where the time, money, and efficiency are going, what to fix first, and what each fix returns. Act on it with me or without me.
You walk away with
- Every place your business is losing time, money, and efficiency, on one list
- Each fix ranked by return, with the right tool named: AI, a simple automation, or the steps in order on paper
- What to skip and why, so nothing gets built for its own sake
- A plan your own people can act on
Before you ask
The questions I hear first
Straight answers, so you can decide whether a conversation is worth your time.
“We're doing fine.”
Good. Businesses that are doing fine are the ones losing time or money somewhere nobody has looked. That is where I start.
“We already have an IT guy, or a consultant.”
Keep them. I'm not IT. I find what's costing you money before anybody builds anything. Your IT guy will like me.
“I don't want to get sold AI.”
You won't be. I show you where you're losing time and money, then the fix that fits. AI is one tool in the kit, and I say so when it isn't the right one.
“How much does it cost?”
I define the work and quote the cost before you decide.
“Do you need access to our systems?”
If I don't need access to your internal stuff, I don't want it. I take the minimum the work requires and nothing more.
“Will my team have to learn something new?”
Only what they'll actually use, and I show them on their own work. Nothing gets handed over that your people can't run without me.
“How long does it take?”
Mentorship is two sessions a week apart. A Business Reframe takes weeks, not months.
“Where do we meet?”
In person across the Texas Hill Country, or on a screen anywhere. My home base is Fredericksburg.
Where we meet
In person across the Texas Hill Country, or on a screen anywhere
My home base is Fredericksburg. I meet owners across the Hill Country in person, and everyone else on a screen. Either way, the first conversation is about your business, not a pitch.
Let's Talk About Your BusinessWho it's for
If it has customers, invoices, and a process somebody runs by hand, it's in scope. Built for the owner or GM who still signs.
Professional & Client Services
Realtors, attorneys, insurance agents, accountants
Field & Land Operations
Landmen, ranchers, contractors, trades
Makers & Manufacturers
Producers, fabricators, packagers, distributors
Hospitality & Retail
Wineries, tasting rooms, breweries, restaurants, shops
How I protect your business
1 · Security
If I don't need access to your internal stuff, I don't want it.
2 · Ethics
Technology that treats your customers the way you would.
3 · Privacy
Your customers' data is yours, and theirs. Never mine.
Tell me what's slowing your business down
Two questions on the form, then I send you a time myself. No pitch, no automatic hour on a calendar.

